Lecture: “The Color Revolution”
Regina Lee Blaszczyk, University of Leeds
Thursday, September 12, 2013 • 7 p.m. to 9 p.m.
Soda House at the Hagley Library
Hagley Museum and Library will welcome renowned author Dr. Regina Lee Blaszczyk on September 12 to speak about the relationship between color and commerce in American history, based on her newest book, The Color Revolution.
The lecture will also cover the role of professional “color forecasters” and “color engineers” who helped major corporations bridge the gap between color and enterprise. That role still exists, as professional colorists are employed by design management teams in lucrative global corporations including DuPont and its former affiliates General Motors and Seagram. Then and now, professional colorists use psychology and illusion to capture the hearts—and dollars—of consumers.
The lecture begins at 7 p.m. and will be held in the Soda House auditorium. Admission is free. Use Hagley’s Buck Road East entrance off Route 100 in Wilmington, Delaware; click here for directions-- http://www.hagley.org/node/53 . Reservations are requested; call (302) 658-2400, ext. 243 or email clockman@Hagley.org .
Hagley Museum and Library
PO Box 3630
298 Buck Road
Wilmington DE 19807
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