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BMA conference on "Memorabilia of failed and forgotten brands in India" 2010
| Location: | India |
| Conference Date: | 2010-07-29 (Archive) |
| Date Submitted: |
2010-04-13 |
| Announcement ID: |
175561 |
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This conference is an attempt to gather multiple perspectives on the reasons for the failure of some of the top brands in India that no longer exist today . Through this we expect to open a plethora of reasons for its extinction and discuss whether and how it could have been avoided and or learn from them.
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