The Business/Corporate Culture area of the Popular Culture Association
invites submissions for the 34rd annual national meeting of the PCA, to be
held April 7-10, 2004, in San Antonio, Texas. Since we live in a
consumer culture, it seems appropriate to acknowledge and analyze the role
of business in shaping this culture and, consequently, our everyday lives.
The Business/Corporate Culture area will hence examine the effects of
business on both political and popular culture, providing an
interdisciplinary forum for current research. Papers from all geographic
areas and time periods are encouraged. Full panel proposals will also be
biographies of corporate leaders
representations of business/corporate culture in popular culture (e.g.
roles of gender/race/sexuality/class etc. in business culture
social implications/contexts of marketing campaigns (as opposed to
textual analyses of specific advertisements, which would more properly
belong in the Advertising area)
media and business (including public relations)
concepts of leadership
business & politics
business or self-help oriented literature (e.g. The Magic of Thinking Big
and its ilk)
Please send a 250-word abstract and C.V. by November 27, 2003 (complete papers will be due April 1, 2004), to the area chair at the address below.
You may also send queries or abstracts by e-mail. I would also be interested to hear from those willing to serve as chairs or commentators.
See you in San Antonio!
Marc R. Sykes
Department of History
Van Dyck Hall
New Brunswick, NJ
U.S.A. Email: email@example.com
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